Doceree introduces first unified ad management platform, exclusively built for healthcare publishers
Healthcare publishers have long struggled with generic ad management solutions that weren't built for their specific needs. These conventional platforms, designed for broad markets, have resulted in publishers managing multiple systems, partners, and contracts, while navigating the complex regulatory requirements. This fragmentation has not only complicated ad inventory management but is also reducing revenue potential for publishers.
To address this industry gap, Doceree has introduced admanager - a powerful, all-in-one ad management platform built exclusively for healthcare publishers. The platform streamlines ad placements, enhances healthcare professional (HCP) targeting, and drives better financial outcomes. Leveraging the proprietary technology ESPIYAN™, admanager, powered by Doceree, offers streamlined, healthcare-specific capabilities, empowering publishers to optimize their ad inventory with precision and efficiency.
Specialized solution for healthcare publishers
Doceree’s admanager, helps publishers optimize their operations through:
- Centralized inventory management
Unifies inventory, linking publishers with premium healthcare advertisers for better fill rates, higher CPMs, and increased yield.
- End-to-end monetization
Maximizes revenue opportunities through precise ad placements and demand-side integration.
- AI-powered optimization
Uses real-time data analytics and machine learning to enhance ad performance.
- Seamless integration with existing systems
A user-friendly interface that enables a layer of specialized capabilities without disrupting current operations.
- Built-in compliance & security
Ensures HIPAA, GDPR, CCPA, and SOC2 compliance for risk-free advertising.
Harshit Jain, MD, Founder & Global CEO of Doceree, emphasizes the platform's focused approach: "The idea to introduce an admanager that is exclusively built for the healthcare industry, was to give a refreshed and uplifting inventory management experience to our partner publishers. With our proprietary technology, we are enabling publishers to unlock the full potential of their ad inventory, better engage HCPs ensuring maximum revenue while maintaining the highest standards of compliance and user experience."
Enhanced support with ‘Ask Doceree’
Publishers using admanager also gain access to 'Ask Doceree' - a 24/7 AI-powered assistant built into the platform. This feature provides immediate support for everything from platform integration to ad management best practices, enabling publishers to optimize their advertising strategy without delays.
"Most healthcare publishers currently use generic ad platforms that weren't built for healthcare's unique requirements. This creates real business challenges: difficulty reaching HCPs, compliance risks, and underutilized ad inventory. To solve this very challenge, we are introducing our latest innovation-admanager," explains Vijay Adapala, EVP – Global Supply Partnerships, Doceree.
Getting started with admanager
As healthcare publishers continue to face challenges with fragmented systems and complex regulatory requirements, admanager, powered by Doceree, emerges as the first specialized solution for the industry. Healthcare publishers can quickly and seamlessly integrate admanager with their existing systems, gaining immediate access to healthcare-specific ad management capabilities.
Contact our team to schedule a demo to learn how admanager can optimize your advertising operations.